http://www.latimes.com/features/magazin ... 4370.story
Profile of the founder of GGW. So creepy. Has a bit about the business as well. Pretty much SFW despite the subject matter, it's a newspaper for pete's sake.
I never really thought about it, but the cameramen for GGW have mastered an important life skill. According to the sociologist's study, though, it's a catch-22 in that anybody who is good at convincing people to appear on GGW becomes disgusted with the whole thing. They probably wind up being Mormons in Utah.